Google rolled out their 21st Panda update, roughly 5-1/2 weeks after Panda #20. This update was reported to be smaller, officially impacting 1.1% of English queries. Right before the Christmas holiday, Google rolled out another Panda update. They officially called it a „refresh”, impacting 1.3% of English queries. Google released an update to control domain crowding/diversity deep in the SERPs (pages 2+).
The presence of news results in SERPs also spiked, and major news sites reported substantial traffic changes. Google confirmed a „broad core algorithm update,” with wide reports of massive impact. It rolled out over the period of about a week, but peaked on August 1-2.
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This auto-group capability is now starting to appear for users in other parts of the world. Google has given its password manager a lot more attention in recent months, and things just keep evolving. Coming soon, it seems Google Chrome is adding the ability to “send” passwords. As part of MWC, Lenovo is announcing a few new Chrome OS devices, including the well-rounded IdeaPad Flex 5i and more affordable Flex 3i Chromebooks. After launching exclusively in China earlier this year, OnePlus has finally confirmed a launch date for the OnePlus 10 Pro in North America.
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Rank tracking tools and webmaster chatter suggested a significant update, with MozCast measuring 101°F, but no update was confirmed by Google. Some industry analysts suggested the changes were rolled back the next day and may have been temporary. While this update officially wrapped up at the end of November, most tracking sites showed a strong single-day spike (with MozCast hitting 101.7°F on November 17). The overlap with Black Friday sparked controversy in the SEO community. To combat spam and control outbound link quality, Google, Yahoo, and Microsoft collectively introduce the „nofollow” attribute.
Algorithm tracking tools and webmaster chatter showed heavy activity, but Google did not confirm an update. MozCast showed very high temperatures over a 3-day period, peaking on May 23. Ranking trackers and webmaster chatter registered a week of heavy flux (MozCast peaked at 95°F on July 16) that was later dubbed the „Maverick” update by the search community.